Svenska Cykelstäder – Let the children steer.
many children want to ride their bikes to school, but parents often choose to drop them off by car instead. In addition to the exercise it provides, research shows that academic results and general well-being increase in those children who bike to school.
Let the children steer! (Låt barnen styra!)in an invitation and shout-out initiated by the association Svenska Cykelstäder (Swedish Cycling Cities), which includes some of Sweden's most ambitious municipalities and regions and focuses on getting more people to start cycling. Together, we want to raise the status of cycling and inspire people to use their bikes more often in their daily lives. In the film, we follow a bunch of kids who ride to school.
TVC 30s
Web version 50s
Framegrabs from commercials
Selected work
Gudrun SjödénCampaign – Film
Wardt – SKFCampaign – Film
HärjedalskökCampaign
Jack WolfskinSkitouring winter campaign shoot
IcehotelSocial media material
EpirocEpiroc brand film
ENRXENRX brand film
FjällrävenFilmproduction Hemma i Bergen / Svenska Äventyr
Trygg TraceableFilm and photo – The Dorje jacket
NynäshamnFilmproduction Vision2040
HärjedalsKökTV commercial – New kitchen in a day
IF MetallFilmproduction with Graphera
SJFilmproduction – The night train to Narvik
NynäshamnCampaign Plats för livet
Dina FörsäkringarCase: Jobba hos oss
SveFastFilmproduction "Mäklarappen"
AvonovaClient cases
JernspiranFilmproduction and campaign
JernhusenFilmproduction and campaign
Oxunda vattensamverkanOur driking water
Oxunda vattensamverkanStormwater
SollentunaFilmproduction
Svenska CykelstäderFilm and campaign
NynäshamnCampaign
Friskis&SvettisMeet a Hero
Friskis&SvettisCase: Verksamhetsberättelse
Friskis&SvettisFilmproduction
Drum and ZmartaCase: Insplanet film and photo shoot
ReelCase: Reel
NynäshamnWeb design
Jernhusen MediaCase: Kampanj Play
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