Friskis&Svettis – Welcome to the gym

Customer's goal: To improve Stockholmers' perception of Friskis&Svettis facilities in terms of exercise equipment and training environment, and to maintain and strengthen the image of Friskis&Svettis as a fun, free zone where everyone is welcome. In the films, we want to highlight Friskis&Svettis training equipment and the training environment itself. They reinforce an attitude-free and easy-going atmosphere where everyone is welcome. The films aim at giving an impression that they were filmed in the same shot.

We used transitional clips to create the feeling of all this happening in one minute. We added well-selected sections that could be matched to the next clip. The different films are reminiscent of each other but are distinguished by the graphics and the characters involved. The soundscape gives a captivating feeling linked to Friskis&Svettis.

Contact
gabriella@klapp.se
+46 708 87 00 38

anders@klapp.se
+46 706 21 15 00

Klapp AB
Sandhamnsgatan 81
115 28 Stockholm
Sweden

Orgnr 556451-2662
Bankgiro 135-0974

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