Ken Webster - TCO Development by Klapp

Ending the throwaway culture: Insights from Ken Webster and Kyle Wiens

 What will it take to move from a throwaway culture to one where IT products are designed to last, be repaired, and reused? We spoke to two of the most influential voices in the circular economy — Ken Webster and Kyle Wiens — who say the answer lies in valuing longevity, embedding responsibility into product design, and changing how we see both waste and worth.

“We want to go from a linear economy to a circular one, because IT products are often produced in a linear way, which harms fragile ecosystems and depletes natural resources,” says Ken Webster, author and longtime circular economy thought leader. “But we don’t want to attach guilt to it.”

Each year, more than 60 million tonnes of e-waste are generated globally, yet the majority of these discarded products are not safely or effectively recycled. And even when they are, the process rarely preserves the original value of the materials.

“Most recycling deals with material which is horribly contaminated. By the time you’ve recycled it, you’ve lost all coherence to the object. It’s not a plastic bottle anymore — it’s a mashed-up piece of plastic,” says Ken Webster. “So it has to be reprocessed, which is often very expensive in energy terms and is very leaky in terms of materials.”

Production: Klapp

Selected work

PricerPhoto – Film

JernbroPhoto – Film

Fjällräven HikingPhoto – Film

SKF RailwaysCampaign – Film

FloatelPhoto – Film

Ytopi RamPhoto – Film

Fjällräven + Gore-texPhoto – Film

Fjällräven HojaPhoto – Film

DstnyPhoto – Film

Fjällräven KarshamraFilm - Stills

Fjällräven Sun HoodiePhoto – Film

Visit SwedenPhoto – Film

Jack WolfskinSkitouring winter campaign shoot

Gudrun SjödénCampaign – Film

SamhallPhoto – Film

ENRXENRX brand film

BillerudFilm

HärjedalskökCampaign

IcehotelSocial media material

EpirocEpiroc brand film

EchandiaPhoto – Film

FjällrävenFilmproduction Hemma i Bergen / Svenska Äventyr

The Arctic JournalPhoto – Film

KårsaglaciärenPhoto – Film

Red RavenPhoto – Film

Trygg TraceableFilm and photo – The Dorje jacket

Nynäshamns kommunFilmproduction Vision2040

HärjedalsKökTV commercial – New kitchen in a day

Svenska CykelstäderCommercial – Låt barnen styra

IF MetallFilmproduction with Graphera

SJFilmproduction – The night train to Narvik

Nynäshamns kommunCampaign Plats för livet

Dina FörsäkringarCase: Jobba hos oss

Svensk FastighetsförmedlingFilmproduction "Mäklarappen"

AvonovaClient cases

JernspiranFilmproduction and campaign

JernhusenFilmproduction and campaign

Oxunda vattensamverkanOur driking water

Sollentuna kommunFilmproduction

Svenska CykelstäderFilm and campaign

Friskis&SvettisMeet a Hero

Friskis&SvettisCase: Verksamhetsberättelse

Friskis&SvettisFilmproduction

Drum and ZmartaCase: Insplanet film and photo shoot


Contact
anders@klapp.se
+46 706 21 15 00

gabriella@klapp.se
+46 708 87 00 38



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